Logo

5 Reasons People With Flaky Scalp and Unhealthy Hair Are Switching to Purist After Trying Everything!

5-minute read that could change how you care for your scalp and hair

Vegan            

Sulfate Free            

Phthalate Free            

Non-GMO            

Color Safe            

Paraben Free            

Silicone Free            

Gluten Free            

Cruelty Free            

USA Made            

I'm Renee, the founder of Purist. For almost eight years, my scalp itched and flaked no matter what I tried. And I'm a certified herbalist, so believe me when I say I tried everything. The worst part was never the flakes. It was the itch you can't scratch in public, the checking of my shoulders before every room, and the way it quietly chipped away at my confidence. So I rebuilt scalp care from the plant up, on my own scalp, until it finally worked. And because I know that itch, that embarrassment, and that slow loss of hope so well, I promised myself I'd never let anyone else carry it alone. So if you're reading this, know that I made Purist for you.

And I'm so grateful that more than 10,000 people who'd lost money, time, and their faith that anything would ever work have found Purist and never looked back.  Here are the seven reasons why.

1. Every ingredient is a real plant. Nothing synthetic.

When I built Purist, I gave myself one rule I wouldn't break: every ingredient had to be a real plant. Not a synthetic compound from a lab, not a filler. As a herbalist, I never understood why scalp products reach for the artificial stuff when plants do it better. So Purist is real botanicals only, and each one there for a reason. Nothing synthetic hiding in the fine print. I wouldn't put anything on your scalp I wouldn't put on my own.  And when your scalp only ever meets real plants, it finally gets the chance to calm down, so the itch quiets, the flakes settle, and your hair starts to feel soft and alive again instead of coated and dull.

2. Read the first ingredient. Ours isn't water.

Pick up any scalp product and read the first ingredient. It's water. Ingredients are listed by how much is in there, most first, so water first means the bottle is mostly water. The plant ingredients that actually help? Watered down to barely anything. Purist has zero water. It's built on aloe, so those plants stay full strength and reach your scalp the way they should. That's the whole difference. That's why it works when nothing else would. So this time you actually feel it working, your scalp calmer, the flakes easing, and that constant itch finally starting to let up.

Pure Scalp Relief

Make every day a good hair day with our natural hand-crafted formula that soothes and hydrates for an itch and flake-free scalp in just a few sprays.

SHOP NOW

Pure Scalp Mask

Reset your scalp with our natural, nutrient-rich mask that detoxifies, calms irritation and restores balance for flake-free, refreshed, healthier hair days.

SHOP NOW

Pure Scalp Shampoo

Experience a refreshed, balanced scalp with our natural shampoo that gently cleanses, hydrates, and soothes, leaving your scalp healthy with every wash.

SHOP NOW

Ultimate Scalp Trio

Master your scalp health with our trio, pairing Pure Scalp Mask, Pure Scalp Relief & Pure Scalp Shampoo for the ultimate scalp treatment.

SHOP NOW

I've spent a fortune on scalp products over the years. This is the first one where I actually felt a difference.

Emily Briggs